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Bad news boys and girls, the majorly ridiculous and ill-conceived Kardashian Kard is to be no more. With many thanks to the consumer product gods as well as Connecticut’s Attorney General, the launch of this fame whoring, money grubbing celebrity pre-paid debit card came to a magnificent screeching halt.
Recently an investigation was opened to determine if the potentially dubious Kardashian Kard violated any consumer protection laws. In question were all of the excessive and incredibly sneaky hidden fees associated with the pre-paid debit card including:
• US$99.95 to use the card for 12 months;
• US$9.95 to activate the card;
• US$7.95 in monthly service fees;
• US$1.00 to add money to the card; and
• US$1.50 to speak with a live operator.
Once word hit the streets that the card could ultimately gouge the pocketbooks of naive and unsuspecting users, the Kardashian’s lawyers and crafty little spinmeisters went into full-on damage control in an attempt to salvage any damage to the sister’s reputation.
On Monday the Kardashian family attorney sent a notice of termination to the banks and licensing companies responsible for the card.
He also wrote in a letter that “the Kardashians have worked extremely long and hard to create a positive public persona that appeals to everyone, particularly young adults. They have been successful in doing so because they are recognized as honest, ethical, and fun-loving individuals who are kind and caring to others."
What the lawyer failed to mention was that as “fun-loving” as the Kardashian sisters may be, the whole pre-paid debit card debacle was most likely intended to be a money making venture -- or why in the heck else would they bother?
Then add to the whole sordid picture the fact that the University National Bank said in a statement (on Monday) that only 250 consumers had purchased the card. Yes, that is correct. Only 250 starry-eyed adoring fans wanted to unknowingly take it up the arse in fees, all for the privilege of carrying around a pre-paid debit card emblazoned with the faces of the Kardashian sisters.
Now maybe it’s just me, but I’m guessing that sex tapes are a far, far more lucrative venture…